Remove personal clutter; don’t have too many nick-nacks, ornaments or personal photos on show. It needs to look like an inviting haven, but not too ‘lived in’.
Take photos at different times of the day to see what light works best, as lighting is the single most important factor when it comes to getting that perfect shot. Open all blinds and curtains to maximise natural light during the day, or in dimmer areas or lights try using low-wattage bulbs for added intimacy. 3.
Set the scene; put flowers, co-ordinated settings or a bottle of wine on dining tables, light the fire if you have one and perhaps lay a nice book or magazine on coffee or side tables. 4.
Pay attention to details – Make sure cushions are straight, bed linen is crisp and perfectly made and pillows are plumped. You could also try draping a nice throw or blanket over the edge of sofas or beds to give a splash of colour or a warm feel, or place coordinating fluffy towels on beds or in the bathroom. 5.
Angle furniture so it fits the picture, not the room to maximise space and create the best frames (an industry trick by photographers who shoot editorial layouts for magazines). 6.
Use the ‘Auto’ setting on your camera; unless you are an experienced photographer, this setting will automatically gauge the conditions and choose the best settings for the room. 7.
Do not turn on TVs or make them the focus of your pictures; they rarely photograph well, or are a major ‘selling point’ for a holiday! 8.
Take shots from a variety of heights and angles so you can select those that look best and show as much of the room, or its best features as possible; be sure to take one portrait (vertical) and one landscape (horizontal) of each shot and try standing up on a chair or squatting down on the ground. 9.
Don’t go mad with PhotoShop! Again, unless you are an experienced photographer this doesn’t usually look very good and can even give an inaccurate impression of your home. 10.
Finally, keep in mind that a great photo should; dazzle with clarity, grab the eye with colours and details, show the room in its best ‘light’ (literally!), clearly depict the size of the space, feature a staged ‘scene’, show no clutter, keep the viewer engaged with purposeful framing, feature something of specific interest, showcase the feel of the home, and appear recent and up-to-date.