Media Sales

As a trailblazer in the $85 billion vacation rental industry¹, HomeAway, Inc. operates the world’s leading and most-established websites around the world. In the United Kingdom, we operate and Owners Direct.

With over 1 million global listings, HomeAway® connects homeowners and property managers with travellers who seek the space, value and facilities of holiday rentals instead of hotels. HomeAway sites are the most-trusted and visited² holiday rental websites worldwide.

Reach the Affluent, Engaged Traveller:

The #4 site in the travel information market
Over 1 million unique visitors monthly
Over 41 million page views monthly

Our Audience

Our audience is made up of holiday rental bookers. Holiday rental bookers spend twice as much, travel more frequently and for longer periods of time than the average leisure traveller. They are also more tech savvy and appreciate quality³. This makes for a compelling target for a large breadth of advertisers.

Advertising Opportunities and Partnerships

We offer advertising in all formats with a wide range of targetting options, customised media plans, integration opportunities and a sales team ready to assist you.

Please contact us at  


(1) Radius Global Market Research; 2010
(2) ComScore Media UK Data; UV’s: Unique Visitors, May 2012
(3) Forrester Research: Why Online Vacation Rentals Are A New Travel eBusiness Growth Segment, March 2008

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